I think the packaging is very sleek and the box it comes in makes the product stand out nicely in the shop. The liner is in a luxurious rose gold finish with a cute design top which pops off and snaps back on, so no messing about screwing the top back on.
The liner itself is like a marker pen but a lot finer also thinner and a little bit longer as well. I am more used to the liquid liner with the fine brushes but surprisingly this worked really well even though it took a few tries to get used to applying this liner.
I think its a good liner as its a good shape to get a good grip of because if applying liner the importance of a good grip makes the world of difference; well at least to me it does.
Aqua, Styrene/Carylates Copolymer, Propylene Glycol, Glycerol, Sodium Hyaluronate, Phenoxyethanol, Carbon Black